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Pastel Kids Toys

Welcome to Norman Inc.
Where education meets imagination

Your home of learning for the Early Years

The Norman Inc Story

Norman Inc was founded by husband and wife team Connor and Chloe. As we're both Early Years Educators, we have a passion for ensuring every child is offered the opportunity to learn and thrive, and that learning at home should be accessible for all. 

 

This was the start of Norman Entertainment and the show 'Welcome to Muddleville'. Connor learnt from the children in his preschool what their favourite shows are to watch and thought that he could improve upon that offering. He decided to create a show that was not overstimulating and that offered educational benefits for each viewer.
Norman Education came from Chloe's passion to create learning opportunities for the toddlers in her care. Using her experience and qualifications, the Norman Education store provides resources for parents and educators to support children in their first five years. 

Norman Entertainment and Muddleville

Muddleville is the fictional town, home to the characters we have featured on our activity packs. Characters include the brave superhero Captain Useless, the funky DJ Dancealot, the wonderful Muddle the Magician and many more. Eventually, our characters will appear in a cartoon series called Welcome to Muddleville which will be broadcast on our official YouTube channel with other content on socials such as Tik Tok and Instagram. 

Norman Education

Initially on Etsy and Instagram, and now selling collaboratively on Norman Inc, the store focuses on selling affordable digital downloads to be used in home or nursery/preschool settings. There is also the option to purchase ready-printed brochures and books too. With a forever-expanding range, keep checking regularly for new products.

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Pastel Kids Toys

Norman Education & Norman Entertainment

Your home of learning for the Early Years

Based in England

  • Norman Education on Etsy
  • Muddleville on YouTube
  • Facebook
  • Norman Education on Insta
  • Muddleville on TikTok

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© 2026 Norman Inc.

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